NYFW 2017: The Nylon Project NYC Homeless Campaign

 

 

 

New York Fashion Week is always a highlight of the year. The glitz, the glamour, and of course the fashion.

But being able to attend an event with a greater purpose is always awesome.

The Nylon Project was exactly this. Per the Nylon Project’s website, it was created to aid in NYC Homelessness through various steps which include a photo-shoot of 25 influencers/VIPs where they will hold up cardboard signs with “real” stories”, of those who wound up living on the streets in comparison to a time in their lives where with a bad decision they could’ve wound up in the same situation. The celebrities will wear clothes & accessories by sponsored brands. Booklets will be created with these photos & distributed to press worldwide to create awareness via a “It Can Be You” collaborative campaign.

The event included celebrities such as Christina Milian, Jenni Farley (JWOWW), Wé McDonald of
Season 11 of The Voice, Gender Capitalist Rain Dove, Peter Madrigal of Vanderpump
Rules, Miss New York 2016 Nicole Kulovany, Rachel Lynch of I Hate Blonde walked
the runway sharing stories of just a few of the homeless they have encountered in
the last few months.

 

 

I was able to briefly pass by this event and it was packed. It was great to see so many people come out for a great cause. While I wasn’t able to stay the entire time, I was amazed to see so many heartfelt people out for a great cause.

For more information on The Nylon Project visit their website at www.thenylonproject1.com.